SEO has changed. Keywords matter far less than clarity, trust, and expertise. Here’s what Google actually rewards now, and how service businesses can use it to build lasting visibility.

Your website footer might be at the bottom, but it can do big things for your traffic and SEO. Here's what to include to make it work hard for you.

Learn how to build high-quality backlinks that boost your Google ranking and bring in clients—no spammy tactics or PR budget needed.

Want to know how to boost website traffic for free? This post has all my favourite traffic building tips and must-know mistakes to avoid!

There are thousands of free keyword research tools online, but which ones are actually worth using? Find out here!

Want to learn how to rank on Google? This quick cheat sheet will show you why your content isn’t showing up in searches and how you can improve your Google ranking with proven strategies.

These website SEO tips will take you less than an hour to do, and they’ll make a huge difference to your website traffic and Google rankings. 

With some consistent effort, your website could become a client-generating machine, but it will never reach that level without SEO optimisation. So today, let’s look at why SEO is important for freelancers and how you can start improving yours right now. 

There’s no magic blog length anymore. In the AI era, the best-performing content is the content that satisfies intent. Here’s how to decide how long your post should be.

Get the 16-step blog SEO checklist to supercharge your traffic.

Still on the fence about blogging for business? Here are 10 epic benefits of blog writing!